City of Ballarat Mayor Cr Ben Taylor -
The Made of Ballarat campaign won Ad Campaign of the Year at Mumbrella Travel Marketing Awards. The City of Ballarat congratulates Town Square and Ballarat Regional Tourism for this accolade.
The campaign remains in market, although not in its original format. The strategy, photography and creative assets are being utilised in the current WEEKENDS in Ballarat campaign, which was launched with support from Ballarat’s tourism and visitation industry in February.
The City of Ballarat continues to work closely with Ballarat Regional Tourism and key tourism industry representatives as we promote Ballarat as a must visit regional destination, demonstrated by our most recent successful events season with record breaking attendance at Summer Sundays and Begonia Festival.